The Influential Mind

Tali Sharot

Description

The Influential Mind by Tali Sharot explores the psychology behind how we influence others and are, in turn, influenced in ways we often don’t realize. Drawing on research in neuroscience and psychology, Sharot examines the mental processes that shape our beliefs, decisions, and social interactions. The book delves into topics like emotional resonance, confirmation bias, and the surprising limits of logic in persuasion, illustrating how understanding these cognitive tendencies can improve communication and decision-making. With insights into how emotions, expectations, and group dynamics sway us, The Influential Mind sheds light on the intricate ways our minds shape influence and can be shaped by it.

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